This Apple TV app is what UK cord-cutters have been waiting for

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Cordcutting is something a lot of people are doing right now, especially because satellite and cable prices are getting more and more astronomical. A new Apple TV app aims to make that easier for people in the UK by making it less irritating to watch live TV from the many different apps offered by TV channels.

TV Launcher is a new Apple TV app that takes the live TV we all want to watch and puts it in one place. Now I know what you’re thinking – the TV app already does that. However, the TV app only displays content that is available on demand. Live TV is out of reach, that’s where TV Launcher comes in. The app shows you what’s going on before you even have to open the corresponding app.

The Apple TV app makes it easy to keep track of what shows you’re watching, but if you still want to watch live, you know the score. Open the app, find the channel list, find the channel you want to watch, then press play. TV Launcher takes that pain away by letting you open any of the supported streaming apps right on the channel.

Additionally, TV Launcher supports tvOS 15’s Top Shelf feature to push content to the top of the Apple TV interface.

Supported channels include BBC iPlayer, ITV Hub, All 4, My5, UKTV Play, NOW (Sky), Discovery+ and STV Player so all the biggest players are present and correct, and you can select the channels you watch the most and mark them as favorites. You can even hide the ones you don’t want to watch.

All this and more is available through the TV Launcher app and you can download it from the App Store at present. At $2.99 ​​– or more accurately, £2.49 – it’s a bargain too.

If you want to enjoy TV Launcher in style, be sure to check out our list of the best Apple TV deals on the market today.

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