“The way Canadians consume their weather information on the big screen is changing,” said Hashim Michael, Manager, Global TV Apps and FAST Channels. “Viewing habits continue to evolve, and consumers are looking for a variety of options to plan their lives based on weather and climate. To meet the needs of our viewers, our TV app merges the strength of forecasting technology of Pelmorex and the depth of original video content in an immersive experience accessible on demand, for free.”
Starting today, Shaw TV customers can say “The Weather Network” using their voice remote to access the app and all of its features, including:
- Access to detailed hyper-local forecasts based on postal code.
- The ability to customize the weather experience by saving up to 10 cities, adjusting measurement units and choosing from six languages.
- Original on-demand content and shows focusing on extreme weather, nature, regional reports, climate change, lifestyle and science.
- Access a remarkable photo gallery with submissions from our passionate users around the world.
- Access hyper-localized weather forecasts and content at any time on the device of your choice.
Technical changes to modern cable networks have made it difficult to distribute personalized forecast signals to each community, and Canadians consume and want to receive their weather information differently. In response, MétéoMédia has developed this application in partnership with Canadian television operators to adapt to these changes.
“Our customers have long relied on the accurate information provided by The Weather Network to stay up-to-date on both their local forecasts and major weather events making the news around the world. By adding the Weather Network app to our library of content, we’re giving Shaw TV customers the ability to personalize their forecasting experience while helping them expand their relationship with a trusted source of Canadian weather information,” said Andre EddyVice President, Programming, Shaw Communications.
For more information on Shaw TV pricing and packages, visit shaw.ca/tv.
The Weather Network TV app will soon be available to subscribers of all other major telecom or cable providers, with rollouts planned throughout 2022.
To find out more about the MétéoMédia application:
About Pelmorex Corp.
Pelmorex Corporation., founded in 1989, is an international weather information and data management company. Pelmorex owns and operates the weather brands WeatherMedia, WeatherMedia, Eltiempo.es, Climateand Otempo.pt. It also operates from Canada National Alert Aggregation and Dissemination System, which is part of the ready alert. Through constant innovation and entrepreneurial spirit, Pelmorex has grown to reach consumers around the world, become one of the largest providers of weather information and innovate in providing data solutions and business information. By harnessing the value of weather, Pelmorex is committed to making the world smarter and safer for consumers and businesses.
About Shaw Communications
Shaw is a leading Canadian connectivity company. The Wireline division includes consumer and business services. Consumer serves residential customers with broadband Internet, Shaw Go WiFi, video and digital phone. Business provides business customers with Internet, data, Wi-Fi, digital telephony and video services. The Wireless division provides wireless voice and LTE data services.
Shaw is listed on the Toronto and New York stock exchanges and is part of the S&P/TSX 60 index (symbol: TSX – SJR.B, NYSE – SJR and TSXV – SJR.A). For more information, please visit www.shaw.ca.
For more information: [email protected]