CMG Promotes New Calligraphy TV Program

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A poster for China Media Group’s new “Chinese Calligraphy Conference” program. /CMG

A poster for China Media Group’s new “Chinese Calligraphy Conference” program. /CMG

China Media Group (CMG) and the Chinese Calligraphers Association (CCA) signed a framework agreement on Tuesday at a launch ceremony for the new TV program “Chinese Calligraphy Conference” in Beijing.

CMG Chairman Shen Haixiong and heads of other relevant organizations attended the event.

The seasonal TV program aims to deepen the culture of calligraphy and introduce the history of Chinese characters and the vast history of Chinese calligraphy, as part of efforts to inject new energy into ancient inscription through a presentation advanced visual, and fully demonstrate China’s cultural confidence. , says the agreement.

“Calligraphy, as an important element of excellent traditional Chinese culture, is the most representative cultural symbol of the Chinese nation, as well as a symbol of Chinese spiritual temperament,” said CCA Chairman Sun Xiaoyun.

“As an important platform and showcase for Chinese brands, CMG has strong communication power, guidance power, influence and credibility at home and abroad. Sun said. “The China Calligraphers Association is looking forward to strengthening exchanges and close cooperation with CMG, showcasing the beauty of Chinese characters and calligraphy in innovation, showing the spirit of Chinese aesthetics and research contemporary aesthetic.

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